Conference Materials
Any materials posted here are freely available for the use of conference participants. Speakers, moderators, and panelists are welcome to submit any items they are willing to provide for unrestricted distribution.
Almost 400 photos taken by Kent Fairfield during the conference have been posted at www.flickr.com/photos/sustainableenterprise. You may be surprised to see yourself!
Bob Willard, Keynote Speaker
- Slides from Bob Willard’s Opening Keynote (PDF): The Business Case for Sustainability
- Spreadsheets -
- 1-the-sustainability-advantage-worksheets-large-enterprise-version and
- 2-the-sustainability-advantage-worksheets-sme-version (right-click to download).
- The PowerPoint version of the slides can also be downloaded here: willard-fairleigh-dickinson-university
The Business Case for Going Green… NOW!
Here are the slides from the panel, The Business Case for Going Green… NOW! They include business cases from Sustainability leaders from Campbell Soup, Roche, Ingersoll Rand, BASF, and government incentives from the NJ BPU: http://www.slideshare.net/RThorne/business-case-for-going-green-now.
Transition NJ
4. Transition NJ – Resources 1
Other Materials
Panel Discussions: Wednesday May 20th, 10 a.m.
3. Sustainable Communities (1) – Urban Challenges
Jack Walsdorf, Vice President of Waste Management, Converted Organics
4. The Business Case for Going Green, NO
Ron Reisman, Manager of Business Outreach, Office of the Business Energy Ombudsperson, New Jersey Board of Public Utilities
7. Green Chemistry
Dana Patterson, Edison Wetlands Association
Panel Discussions: Wednesday May 20th, 2 p.m.
2. Selling Green
Amy Hebard, Founder/Chief Research Officer, earthsense
Panel Discussions: Thursday May 21st, 10 a.m.
2. Socially Responsible Investing
Stephen Viederman:
- Sustainable Investing: The Art of Long-Term Performance
Edited by Cary Krosinsky and Nick Robins
- How Grant Makers Can Curb Global Warming
Printed in The Chronicle of Philanthropy
Written by Stephen Viederman
- What Are We Talking About?
Walden Asset Management’s Values Summer 2009 issue
Written by Stephen Viederman
[...] During his keynote presentation, Bob Willard used a metaphor of a three legged stool to describing sustainability – each leg denotes a different area: environment [eco efficiency and effectiveness], equity [employees, community, culture] and economy [growth, taxes, products and services]. These cover the foundations of most sustainability programs more commonly referred to as the ‘triple bottom line‘. In addressing the value of a company, Bob postulates that a company has tangible and intangible value. Tangible value is easily measured and can be understood through examination of a company’s financials. The intangible value is less easily measured and covers a company’s reputation which is a function of the relationship it maintains with public, media, customers, investors, NGO’s, government agencies and other similar stakeholders. Bob argues that the intangible value can be described by a company’s market capitalization (#shares x price of each share) – a poor reputation or perception can result in reduced share price and therefore market cap. despite the financials looking okay. With the high degree of transparency now available through news and media, the intangible value of a company has grown in importance over the last few decades and, using an iceberg as another metaphor, represents the body of mass lying beneath the water. Underestimate the impact of reputation and your ‘iceberg’ will be top-heavy and most likely the financials will go under! Bob Willard’s slides are available here [...]